Wanna join our summer SEO Bootcamp?
Wanna join our summer SEO Bootcamp?
Ever wondered how you can get more clients to find you on Google? Ever wondered if your site was optimized properly? Does thinking about creating written content for your site overwhelm you?
Well, I've got your back. In the SEO Bootcamp we'll walk through setup, implementation, and maintenance of your website SEO. You'll walk away with a plan to keep it all up in the long run too!
hey photographer!
tell me more..
So you've learned your camera, your workflow is pretty solid, and you've got the business thing kind of on-lock.
So why isn't your website bringing you more organic traffic? Why aren't you popping up in Google search results?
Well friend, you aren't the only one. SEO (search engine optimization) can be tricky. Numbers, links, alt-texts, backlinks, and 404 errors aren't for everyone.
In the Bootcamp, we'll simplify SEO and give you a plan to tackle SEO on your own website, and for 6 weeks I'll be over-your-shoulder walking you through all of it!
It's time you finally demystify search engine optimization.
no more marketing that doesn't work.
Wondering if you're ready for this?
The struggle is real, my friend! I've been there, I know!
You KNOW that your website can and should be bringing you more clients, but are only getting inquiries every now-and-then
You've looked into hiring SEO experts but held-off from sticker shock or lack of confidence in their results
You want to know how to work SEO into your existing workflow to make it easier, quicker, and systematic in the long-run
sound like you?
is this for you?
Thinking about doing technical SEO work on your website gives you hives
A hybrid course and coaching program for photographers who want to learn how to do SEO on their own sites, but need guidance and expert advice.
Over the course of 6 weeks we will dig into SEO and I'll teach you all my tips, tricks, and shortcuts for doing it quickly and within your current workflow! You'll leave feeling confident you can maintain your own site going forward without the need for expensive experts, endless hours looking at charts, and hair-pulling when it comes time to writing blogs for your site.
the seo bootcamp
introducing...
what will i learn?
Week 1:
Getting Started
the breakdown:
Welcome to camp! This week we'll:
Set up Google Analytics, My Business, and Search Console
Run your first site crawl (and what that is)
Introductions and first Zoom call!
Week Two:
User Experience
Is your website sending the right message?
Importance of clarity on your site
Pages you definitely need (and the ones that you don't)
How people navigate websites
Site audits from Lauren
Week Three:
Content
Why quality content matters (aka blogging) to Google and how to create it
How to find keywords
Optimizing your copy
Writing tools
Getting content from your clients using questionnaires
Week Four:
Text & Images
Why the words on your site matter!
How to use text tags
Formatting your images for blog posts and site pages
Using alt texts
Week Five:
Links
Why links are important
What are back links?
How do I get back links?
Internal links
Using links to improve your user experience
Week Six:
Maintenance
How to do your own SEO going forward
Working SEO practices into your workflow
Tools you can use to keep an eye on your overall site health
Using Google Analytics and other tools to analyze data and grow organically
01
02
03
04
05
The results you're going to get:
How does this sound?
actual written content for your site that is optimized and google-worthy
proper seo knowledge that wont overwhelm you
a workflow for integrating seo in as little as a few minutes each week
A WEBSITE THAT IS EASY TO NAVIGATE AND BRINGS YOU ORGANIC REFERRALS
6 weeks of hybrid learning
(online course and small-group zoom meetings)
apply now
Private Slack channel
INCLUDED
access
Site audits from an SEO pro (me!)
INCLUDED
site audit
bonuses
Access to your cohort and Lauren in a private Slack channel. Ask questions even outside of Zoom calls!
I've been messing around with computers, devices, and other tech since I was a kid. When I started my own business I naturally gravitated towards tech solutions for client communications, workflow automation, and more. Above that, I believe that running a business can be fun, and still leave you time during your week to do the important things (like eating tacos and snuggling with your kids/cat).
